a humorous
reference to the
National Biscuit Company, one of the
world's largest manufacturers of crackers and
cookies (also known as "biscuits"), founded in the United
States in 1898. Uneeda Biscuits is a name of a cracker introduced by the
company. The biscuits had an
octagonal (8-sided) shape and were
packaged in a
special protective container with waxed paper lining to preserve freshness. Within two years of
release more than 100 million packages had been sold.
a made-up name for a
company.